Tree Care SEO Services

Looking to grow your Tree Service Business in Google Search? SEO is a the BEST most sustainable marketing channel, and will deliver the best ROI in the long run. We’ll show you how.

Understanding Your SEO Opportunity

SEO is all about growing your presence in the search engines. It’s a medium to long term play and the results pay dividends in the 6-12month time frame.

There are 4 areas of opportunity on the Google Search Page to get more visibility for your Tree Care company.

  1. LSA Ads (Google guaranteed ads)
  2. Google Ads
  3. Local SEO (Google Business Profile)
  4. Organic links

For one company, focussing on growing the Google Business Profile might be the priority. But for another, we might focus on Content Marketing strategies to grow the awareness via top of funnel strategies. It will depends on your situation.

As you knows Google is pushing Ads more and more. (they got to pay their rent, right?) So Paid Search Ads cannot be ignored. We do offer Google Ads services to complement your SEO Services. Even if you don’t do Google Ads, we highly recommend you setup your Google Local Services Ads (LSA) account. This pay-per-lead model is totally awesome with very affordable cost-per-lead metrics.

The Purpose of SEO

The purpose of our SEO services is to grow your tree care company’s online presence in order to increase traffic, create more leads, and acquire more customers. 

Traffic → Leads → Customers

Let’s talk about SEO and Online Presence

Maximising your SEO efforts means leaving no stone unturned. If there is opportunity for visibility for the brand, let’s go after it.

tree services directories

Business Directories

I hate Yelp as much as the next man, but if they’re up high in Google then you need to get your Yelp game in order. Claim and complete fill out your Profile, get some reviews, and try to get as high up on the Yelp page as possible. It’s like doing SEO inside of Yelp. 

Other profiles include Angi, BBB, Houzz, ThreeBestRated, & more.

The Local Pack - searching for tree services near me

The Local Pack

We’re all familiar with this by now. Getting listed in the 3-pack is a big deal and can significantly impact your business with more clicks and calls. One part of the Local algorthm is based on proximity, so don’t get your hopes up on ranking all across the city. Your best bet is in the vicinity around where your Google Business Profile is located. (Office, or Home Address)

people also ask section - for a tree services google search

People Also Ask

An often overlooked part of the search page. When we build out pages and blogs, we’ll add in FAQS onto those pages. We’ll mark it up with some magic SEO dust (FAQ Schema Markup) and this gives us a chance to get more visibility for the brand.

Blogs that target bottom of funnel

Question based articles are a great way to capture traffic and potential leads. These keywords are often untapped and less competitive, meaning you’ll have a chance to rank higher, quicker. And most importantly, the intent is high. These people are close to hiring a tree service company. Some of these include:

  • How much does it cost to remove a tree?
  • Do I need a permit to remove a tree?
  • How much does an Arborist cost?

Tree Care SEO Case Studies

Fresh results from the field.

How a tree service company used question based articles to grow awareness and increase leads

Key Results: 736 additional website visitors from these specific articles 22 leads attributed to articles Background Blogging (or content marketing as we prefer to call it) is an integral part of your SEO strategy. But where do you start? What [...]

How a local tree care company expanded their reach with a location pages strategy

We love implementing the location pages strategy. It's typically untapped and less competitive. We love implemented this as part of a tree service SEO strategy. People often think that you need to have a physical presence in that area to [...]

How a local tree service business grew organic traffic by 72% in under 12 months

Key results Achieved 72% organic growth year on yearSales increased by 36%Achieved positions #2 and #3 for high priority keywords Background Results are never immediate with SEO. There is always a lag period following the execution of an SEO campaign. [...]

What’s included in the SEO Service?

SEO is a medium-to-long term strategy that’s why we have a minimum commitment of 6 months for SEO engagements. SEO is an investment and will pay dividends in the long run. Expect results to come in the first 6-12 months, as it will take time to earn trust with Google. 

There are a few key features that our SEO Services offer including; 

  • SEO Audit 
  • SEO setup and Optimisation for the website
  • Devise Keyword Strategy 
  • Setup tracking
  • Market Review and Competitor Analysis
  • Create the Content Strategy
  • Content Manager with Content Optimisation* 
  • Link Building – 2 new backlinks per month 
  • List building for Digital PR
  • Outreach to journalists for features
  • Monthly report with Insights & Recommendations report
  • 2 hours of consulting per month – if you want advice on any other business or marketing related activities you are considering

*No content writing. That’s supplied by your team. We’ll help to SEO that content just before publishing. We also work with you to roll out the content strategy. What articles we need to target the various keywords and how we structure it on the site.

How does our SEO Service work?

Basically SEO boils down to 3 things; Content, Backlinks, & Technical SEO. And when you deploy the right strategies have have a trusty SEO Agency by your side, you can achieve the results you desire.

SEO is all about growing your presence in the search engines. It’s a medium to long term play and the results pay dividends in the 6-12month time frame.

Typical SEO engagements have an initial 6 month period and then continue on a month by month basis with most clients choosing to stay with us for 1, 2, or more years. 

SEO is a partnership. It’s not ‘us’ and ‘you’. We have to be totally aligned, business strategy and marketing strategy, that’s the only way it will work.

Ready for us? We’ve got you covered.

Call us with your marketing challenge and your desired outcome.

Our account managers are ready to dissect your business, create your gameplan, and start bringing you results!

Schedule a 45min discovery call. Let’s get to know each other and see if we’re a good fit. 

Book Discovery Call

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