The Customer Journey (7 stages)
Great article if you are interested
https://ducttapemarketing.com/customer-journey-marketing-hourglass/
Try – the first purchase is always a test. can you win their hearts
Repeat (Great service and CX makes this happen..but how can marketing help)
Refer (customer referral programs, creating that WOW factor in customer service
How Can Marketing Help in the Repeat and Refer?
Case studies, A Review Management system, using ‘User generated’ content